Elevate your technology and market presence with our Manufacturer Technology Commercialization Services. We offer comprehensive SWOT analyses, strategic market entry plans, and valuable industry networking through Task Force on National and Homeland Security Symposiums, ensuring your innovations achieve maximum impact and success.
Over the course of a one-year contract, the Task Force on National and Homeland Security Team will coordinate the following deliverables based on customer level of engagement:
The Task Force on National and Homeland Security team will research client technology, marketing message and presence, sales program content and leadership, industry reputation, high level competition, and other significant factors to produce a successful SWOT Analysis for the customer.
After initial collaborative discovery discussions, Task Force on National and Homeland Security will assist in
identifying key marketing and sales messages that will bring the most immediate value to the customer. Up to once a month, Task Force on National and Homeland Security will craft a poignant narrative battle card for specific customer vertical market segments, IT conversations, C-Suite sales, or other required messaging to strengthen the
customer position in marketing, industry events and overall sales cycle.
As prescribed, in addition to project conversations, the Task Force on National and Homeland Security team representatives will meet with the customer to review progress, discuss new ideas and agree on course adjustments to best suit the customer’s success
efforts.
Inclusion in Task Force on National and Homeland Security Symposiums and Task Force on National and Homeland Security Industry Community (AEC, Integrator, Manufacturers, End Users) brings product manufacturers, A&E consultants, and end users all together in common security events throughout the year that allow straight-forward conversations to gather direct feedback and sharing of ideas across a select group of security thought leadership. Event content will range from state of the industry at large to vertical specific workshops to expedite end user voice of the customer directly to and from manufacturers, architects, and consultants.
Task Force on National and Homeland Security conducts an extensive investigation into customer competitors, providing a comprehensive understanding towards market standing in contrast to other companies:
• Comparable Feature set
• Key Customers & Verticals
• Technology Alliances & Ownership
• Industry Reputation Insights
• Market Readiness – Cybersecurity, Technology Adoption
• Strategic Customer Recommendation Summary
After agreement upon traditional and non-traditional security vertical markets for the customer to pursue has been arrived at, the Task Force on National and Homeland Security team will assist in forging the toolset to enable sales teams and marketing resonance to target customers.
• Product Gap Analysis – Which technologies are considered go-to for these customers?
• Marketing Cut-Sheet – Keywords, narratives, challenge answers and other honed messaging for webpage, campaigns and enhanced specification and RFP response.
• Bright-lined tradeshow and venue roadmap to take the message refresh to the exact audience.
• Key introductions by the Task Force on National and Homeland Security team to validate and initiate the new go-to-market toolset.
• Introduction to the Task Force on National and Homeland Security Elevated Sale program.
Once key elements and campaigns begin to emerge, we know it is essential to report to boards and senior management on valuable progress. A co-drafted business plan document will allow the customer to capture proposed efforts, costs and expected gains within a crafted internal deliverable slide deck and pro forma.
Customers may wish to opt into The Task Force on National and Homeland Security Security Technology Services Program. The syllabus includes several practical implementations of how end users may consume products and services in their day-to-day lives
Based in Mooresville, NC, the Center is a fully functioning and integrated enterprise security ecosystem that includes customer-centric demonstrations such as: cutting edge cybersecurity, drone detection and remediation, workplace violence, incident management, best-in-class analytics, practical implementations of AI, audit ready dashboards, as well as specific best-in industry solutions on display in a social mixer environment.
The Task Force on National and Homeland Security team boasts veteran expertise in establishing credibility and diligence baselines for customer procurement teams seeking confidence before project expenditure. Additionally, the assessment program investigates not only product viability, but the manufacturer behind them for Venture Capital and M&A investor due diligence prior to funding. Our lab services offer the attestation and credible market validation that manufacturers need to differentiate themselves in a technologically saturated industry.
Task Force on National and Homeland Security serves numerous points in the industry by providing a deep dimensional evaluation of products, both for sellers and consumers to properly set expectations not of the technology in question, but to establish the vitality of an entrepreneurial enterprise.